Hi [fname]. October is an exciting month, we have now set Baker Affleck has just changed its name to Baker Affleck Moffrey, a somewhat subtle update but one which will signify history in the making. This important name change serves to combine the history of the firm with the new ownership and direction. With the name change to Baker Affleck Moffrey we are also signifying the modern day approach to becoming the Gold Coast's best accounting and advisory firm to the business community. We hope you enjoy this month’s newsletter and invite you to come and see our new premises! Regards
What's in a Brand?
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Women of Influence This month a new organization holds its first event The first event will be a breakfast on Friday, 29 October at The Arts Centre Gold Coast. Click here to view full article
Part 2 - Self Managed Super Funds (SMSF)
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A Few Quick Pointers on Performance Management:
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Unpaid Present Entitlements (UPEs) On 14 October 2010 the ATO issued guidelines on Click here to view full article
Team news - Sarah and Juris We are proud to announce the appointment of two partners at Baker Affleck Moffrey, Sarah Wallace and Juris Stega. Sarah and Juris both have years of experience and a wealth of specialised skills to contribute to Baker Affleck Moffrey. Congratulations Sarah & Juris!
Economic update |
Newsletter No. 14 NEW ADDRESS CONTACT NUMBERS
Baker Affleck |
tled into our fantastic new premises, and not only does our stationery bear a new address but a new company name.
In a professional services environment, brand is a sustainable source of differentiation. Products, technology and even talent can become commodities and so it is important to stay true to your brand and invest in adding value where it is needed. The accounting profession is a seriously competitive industry where brand plays a big part, particularly for those firms servicing the massive small to medium enterprise (SME) market. So what sets one firm apart from another and why do business owners chose a small or mid-sized firm over a BIG4? Even without the budgets and resources of a Big4 firm it is possible to build a great brand – what does your accountant’s brand mean to you?
on the Gold Coast, 
In the September issue we discussed how to decide whether you should have a SMSF. This issue we will explore what happens after you set up your own SMSF. What are your legal obligations and what are the costs?
Bringing an under performing employee up to an acceptable standard, or preparing for their termination without prospects for further legal recourse, is one of the most difficult challenges in HR practice. Whilst the devil is indeed in the detail, and individual circumstances must be assessed, these five brief guidelines provide a basic framework upon which a sophisticated and difficult to challenge HR performance management system can be based.
how it will administer unpaid present entitlements (UPEs) in the form of a Practice Statement Law Administration PSLA 2010/4.